The Kaufland supermarket in Veliko Tarnovo is a project by IPA - Architecture and more, completed in 2019 for a new branch of the retail chain. With a gross floor area of 6,395 sq m and 3,000 sq m of retail space, the building integrates retail, administrative, storage, and technical functions. The project forms part of the IPA - Architecture and more portfolio of commercial buildings.
As part of the architectural design, the large primary volume is developed with a partial second level. Slightly projecting above the main entrance, the upper floor forms a canopy, clearly marks the entrance zone, and gives the building a more recognizable silhouette. Administrative functions are located on this level.
One of the defining elements of the project is the fully glazed entrance facade, introduced for the first time in a Kaufland store. The glazing brings natural light into the entrance area and creates a visual connection between the exterior and the interior.
The retail area is organized to support clear orientation and comfortable movement. The aisles are wider than those typically used in the chain's stores, while lower shelving improves visibility across the sales floor. An illuminated wayfinding system supports navigation between product areas and toward the checkout zone.
The building includes retail space, administrative areas, storage and technical facilities, as well as units intended for lease. Materials were selected to respond to intensive daily use and ease of maintenance.
The primary structure uses precast reinforced concrete, while the roof of the second level is supported by a steel beam system. White facade panels provide a clean background for Kaufland's corporate identity and signage for the other commercial tenants within the building.
The building systems include a climate-control solution that uses residual heat generated by the refrigerated display cases to support heating during winter and cooling during the summer. The system is designed to improve energy efficiency and reduce operating costs.
The exterior is organized around an accessible parking area with an electric vehicle charging station. A pedestrian zone with landscaping defines the main entrance, while a children's playground is integrated into the site. A dedicated tactile path provides safer access for visitors with visual impairments.
The project combines Kaufland's corporate standards with architectural solutions developed for the specific site and functional program in Veliko Tarnovo and forms part of the IPA - Architecture and more portfolio of public buildings.
